Meet the Team

One of the keys to sustainability is knowing where your products came from and who made them.

Yasminida Muridan Perry

Founder & Director

"Hi, I'm Yasmin.  I started Yasminida Bali in 2016, equipped with a second-hand sewing machine and a mission!


That mission is quite simple, to provide more sustainable alternatives to single-use plastic products in the market.

I believe that, as a manufacturer and buyer, we have a key role in protecting our future, to reduce our impact on the environment.  As the first in the chain of producing and selling goods, this is the first step in the right direction.


There is a need for everyone to be more proactive in reducing our daily waste since our actions have massive impact on our forest, land, ocean, our animals, and our home planet.

We produce all kinds of home and lifestyle products to accompany your daily activities and will continue to expand our catalog with wherever we find a plastic problem we can help fix.  We pay careful attention to every single product to make sure it is functional and sustainable.  We buy our materials as close to home as we can, to reduce our carbon footprint, and support our local farmers and local artisans.

The majority of our products are made in house and we also work with local suppliers.  Our goal is to help as many artisans as possible to create a sustainable local economy, with fair trade at the heart of our business.  We find a way to make use of almost every material that comes in our door to help us achieve a goal of being completely zero-waste.

My personal commitment in making products is to help assist everyone’s transition to lead a more sustainable life.  I believe that with the right tools for the job, we can all do this together."

Lloyd Perry

Marketing & IT

"That lady you just read about above is my wife, so inevitably I've been involved since the beginning.  We were living in a small house in Ubud, when Yasmin left the day job to pursue a more fulfilling work life. 

One day, she came home with a second hand sewing machine and proceeded to make a 'Traka-traka-traka-traka' sound in our living room.  What started as a hobby turned into a job, and soon our entire house was covered with fabric.  After 6 months, the only surface left uncovered was my desk, which remained sacrosanct.  We were having meal times on the floor, and any moment besides food and sleep you could hear that sewing machine chattering away.

Eventually, I even helped form the company, by kicking my wife out!

It's not as mean as it sounds.  Like everything Yasmin sets her mind to, it was destined to expand.

Enough about her, this is my section!  In May of 2020, I took the leap and joined Yasminida officially and full time.  Yes, right in the early stages of a financial crisis and global pandemic, I figured best thing to do was to change career path and work for the wife-boss!  And it was.  2020 had it's troubles (to say the least) but I am proud to be a part of this great team.

So what do I do?  I do all the techy computer stuff, this website, graphics, e-commerce, etc.  I also handle our accounting and so we'll likely get to know each other if you order something from us!"

The Team

Our awesome team shown above from a recent company outing.  Sadly, since covid, our team has shrunk.  We begun 2020 with 45 staff members.  We held out as long as we could but with nothing close to the number of orders we were receiving in 2019, it was no longer possible to employ this number of people.

So shown above are those who have been with us the longest, who do the best job, who are making our products now, and will help us to rebuild in 2021!









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©Yasminida Bali, 2021